Sweetheart Pub

A conversation with Alyssa DeHayes, who is a publicist and media relations specialist for record labels, festivals and independent artists at Riot Act Media. She loves demystifying PR and marketing strategies in one-on-one consulting sessions for artists and labels who aren’t quite ready for a full publicity campaign. She spends her lunch hour twice a week teaching music publicity and promotion at The University of Georgia’s Music Business Program, and volunteers for Girls Rock Athens.We'll discuss the value of PR for artists in 2021, managing growth over the course of your … [Read More...] about The Best Secrets Behind Music PR and Release Strategy

A conversation with Annie Black, Social Media Manager at Consequence of Sound (she previously held the same title at Paste for several years).During our talk, Annie breaks down what her day-to-day responsibilities look like, how you can apply this knowledge to your own social media planning, and the importance of understanding your audience to get the best return from your social engagement. TRANSCRIPT … [Read More...] about The Complete Guide to Social Media for Musicians