A conversation with Dan Koplowitz who owns music sync firm Friendly Fire Licensing. He is a former label owner that now does sync licensing exclusively. Whether it is for commercials, blockbuster movies, arthouse films, or an array of online content — music supervisors reach out to him to find the perfect music for their projects. In our talk, we discuss why this is a fantastic time to be looking for syncs as there are more opportunities than ever before with all of the content being made. He also gives advice on how you can get pitched and the format your music needs to be in for you to be taken seriously.